Triple Bottom Line: how profit, people and planet come together to spell and new paradigm for measuring success
More organizations than ever more are talking about sustainability as one of their business goals. Having sustainability as a goal is great. But measuring it and attempting to really incorporate sustainability in your business practices can be a lot more difficult.
How to set your sustainability goals
Before embarking on the journey of planning a sustainable event, it is crucial for event managers to clearly identify their sustainability goals. This step is essential in setting the direction for the event and ensuring that all planning and execution efforts are aligned with sustainable practices.
Why SMM is important right now
As we continue to recover from the pandemic, Strategic Meetings Management (SMM) is coming into greater focus. Companies who have been delaying SMM programs for years are rushing to catch up. In this blog post we explore some of the reasons behind this trend.
Is Strategic Meeting Management really worth it?
Why are so many companies implementing or updating their strategic meetings management programs right now? The simple answer is to increase visibility, reduce risk and maximize return on investment.
Strategic Meetings Management and Virtual Events
Many companies now have a SMM approach to their events. How can they maintain that approach in an increasingly virtual landscape?