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We know how challenging it can be to stay ahead in the ever-evolving world of events, which is why we've created this dynamic hub of industry insights just for you.
From discovering hidden gem venues and cutting-edge tech solutions, to mastering sustainable event strategies and riding the wave of emerging trends – we curate and decode it all.
New research shows how the event industry and business travel landscape is evolving.
Despite the progress that has been made, the meeting and events industry still faces great uncertainty. We know that event goals and event technology have changed and virtual and hybrid events are now the norm. One thing that hasn’t changed is the hunger of attendees and organizations for events with purpose. Impactful experiences, delivered in an integrated framework are the future.
Why are so many companies implementing or updating their strategic meetings management programs right now? The short answer… to increase visibility, reduce risk and maximize return on investment. All these benefits have become a higher priority as we emerge from the COVID-19 Pandemic and get back to business.
Many companies now have a SMM approach to their events. How can they maintain that approach in an increasingly virtual landscape?